November 29, 2020

O2 Media’s The Balancing Act on Lifetime Television with Kim Alexis and Sashco

The following segment aired on O2 Media’s The Balancing Act on Lifetime Television. Joining the show was Kim Alexis to discuss mildew.  

O2 Media’s The Balancing Act Host Danielle Knox: You know the blackish, pinkish, orange-like stuff on the lining of your tub, it’s that colorful something that you have to drench in cleaning product and scrub away with fine bristles as you bend your back out of shape. What are we talking about here, Alexis?

Alexis: I have a few facts about mildew for you.  It can be any color – black, orange, green, or white. It can be transported by insects, animals, or by air. So, we’re not bad house-cleaners.

O2 Media, The Balancing Act: That’s the thing I always find interesting is the fact that kitchens and bathrooms are breeding grounds for mildew, and it has a lot to do with the fact that it’s so humid in there.  So, again, it’s not our fault.

O2 Media, The Balancing Act I know a lot of parents out there probably feel the same way – you really don’t want your family exposed to any of that, because mildew organisms can cause respiratory problems and allergies. So, for a lot of families who have children who are already allergy sufferes, there on less thing that you want to worry about.

Alexis: Exactly. It’s just not good for them to have to deal with all that. So, there are ways to get rid of our mildew problems.

O2 Media, The Balancing Act: What can we do?

Alexis: There is this new product and it’s called Mildew-Free Sealant. What you do is literally replace the grout that you already have around your kitchen sink and around the bathtubs, which is where that mildew collects, and you put this in instead, and it actually is very easy. You do have to remove the old grouting and make sure the surface is dry and then put this on, and then you have to leave it for 24 or 48 hours before you get it wet again.

O2 Media, The Balancing Act: The great thing I like about this is the fact that it does clean up very easily. It cleans up with soap and water. That’s it.

Alexis: Also, it lasts for seven years.

O2 Media, The Balancing Act: That’s a great thing. I know for a lot of families and a lot of parents out there, you really want to be in a situation where you’re doing the best things you can for your family that you’re finding solutions to a lot of the problems that we have, and for a lot of us out there, it’s a pretty big problem, especially in our kitchens and bathrooms.

Alexis: We don’t think it’s really harmful sometimes. We sort of just think it’s something that’s just a color. If we had a microscope, we’d be horrified.

O2 Media, The Balancing Act:  I absolutely know that I would be, and one of the great things about this product is that you can find it in a lot of stores. We can also find it online at It’s also available at most ACE, True Value, as well as Do It Best locations, or you can check your local hardware retailer.

About O2 Media

Based in Pompano Beach, Fla., O2 Media℠ is a national television production company and pioneer of the branded entertainment industry. Since its inception O2 Media℠ has engaged, entertained and educated viewers with such reputable shows as Designing Spaces and The Balancing Act, both airing on Lifetime Television. O2 Media℠ has earned hundreds of industry awards for revolutionizing the way brands engage with consumers on television. O2 Media℠ provides unmatched marketing value to its clients while producing quality content for its growing national viewership through Brandutainment®. Household brands and blue chip companies alike, continue to depend on O2 Media℠ for effectively communicating their message to consumers.  For more information, visit