September 21, 2019

Direct Media Power – Complaints to BBB are Key to Keeping Businesses Honest

Direct Media Power Complaints

Direct Media Power Complaints

Says Illinois-based Direct Media Power, complaints to the Better Business Bureau often capture the attention of business owner when personal contact has not. Here, the Direct Media Power Complaints Response Dept. answers questions about the procedure and why it’s important to speak up.

Q: I know customer service is important in your industry and Direct Media Power has a reputation of providing the best service around. What exactly does your company do?

Direct Media Power Complaints Dept: We offer radio marketing services. Essentially, we provide pay-per-call services where we foot the bill for our clients’ ad production and airing costs and they pay only for leads generated from the ads.

Q: That sounds like a win-win situation. So can you explain why the BBB is so important for businesses?

Direct Media Power Complaints Dept: The BBB, or Better Business Bureau, is a not for profit agency founded in 1912. The Bureau helps ensure marketplace trust by providing a neutral platform for consumers and businesses to settle disputes.

Q: Why is that important?

Direct Media Power Complaints Dept: When a consumer complains to a company, a few things can happen: the company can be proactive and rectify the situation, they can choose to ignore it, or they can disagree with the consumer.

Q: And when they ignore it or disagree, does the BBB step in?

Direct Media Power Complaints Dept: Yes, if the customer contacts them.

Q: Does the Better Business Bureau deal mostly with the public?

Direct Media Power Complaints Dept: They are a kind of liaison between the public and the business population.

Q: What kinds of businesses does the BBB mediate for?

Direct Media Power Complaints Dept: Virtually all. The do not, however, intervene with medical or legal disputes or issues that have already gone to litigation.

Q: How much does it cost to file a complaint with the BBB?

Direct Media Power Complaints Dept: It is free of charge.

Q: Why is it so important to have an organization like the Better Business Bureau?

Direct Media Power Complaints Dept: Any time you have an outside, neutral party that both parties trust for guidance, there is a greater chance for an acceptable outcome.

Q: So the customer remains happy?

Direct Media Power Complaints Dept: That is important but also so that the business can maintain their reputation, if they are a good company.

Q: So would you say that the Better Business Bureau is a trusted source for researching businesses?

Direct Media Power Complaints Dept: Absolutely, yes. When a consumer has a legitimate complaint, the BBB is usually the first place they turn.

Q: What about sites like

Direct Media Power Complaints Dept: These sites say that they were designed as a platform to warn other consumers about bad business practices. The problem is that they are so anonymous that anyone can say anything about another. For instance, a fired employee may bash his former place of work, pretending he or she is a customer. It makes the company – who has often done nothing wrong – look bad and can put hard working folks out of business.

The Direct Media Power Complaints Dept. takes a proactive approach to customer service. Direct Media Power can explain the entire pay-per-call radio advertising process to current and prospective customers in order to circumvent any potential misunderstandings. By doing so, says Direct Media Power, complaints about their services are limited. The company has maintained positive relationships with clients since their inception.


Direct Media Power, Inc. Slashes Advertising Budgets While Maximizing Profits

Nationally recognized media marketing firm Direct Media Power says radio provides cost savings for lead-driven businesses across the country. Today, the experts at Direct Media Power  offer tips on how to walk all over the competition while operating on a shoestring budget.

Interviewing Experts: Good morning and thank you for speaking with us today. To begin, can you tell us what Direct Media Power does?

Direct Media Power: We are a pay per call marketing and media agency. Essentially, we allow our clients to only pay for the calls their commercials generate.

Interviewing Experts: How does that benefit your customers versus just paying per commercial?

Direct Media Power: Our clients do not have to foot the bill to have their commercial written or produced, for one. Additionally, since we buy airspace in bulk, we can run spots more frequently and on more stations.  In addition, paying on a “per call basis” allows our clients to lock in their advertising expense.

Interviewing Experts: Which broadens their audience… But, why assume the costs for this? How do you know that your client is going to be successful and actually receive these calls?

Direct Media Power: We start with cash testing. This initial phase costs our clients as little as a few thousand dollars and we will gauge an expected number of calls based off this trial.

Interviewing Experts: What does Direct Media Power do to ensure your clients’ media offers a return of their investment?

Direct Media Power: We are very thorough and upfront during the testing phase. If the market isn’t there, the client will know. But, once a cash test has proven fruitful, we offer our partners a guaranteed return on their media placement.

Interviewing Experts: That’s a pretty nice promise. It sounds like Direct Media Power is a no risk way to advertise.

Direct Media Power: We consistently deliver results, yes, and we do this by advertising on radio the right way and by offering our clients the best service possible.

Interviewing Experts: What kind of advantage does radio have over the Internet for advertising?

Direct Media Power: Organic internet search is great, but most clients that are looking to grow can not count on non-paid search and with paid search it is extremely risking with no guarantee that clicks will turn into actual leads and/or sales.  In addition, it’s no secret that the internet affiliate marketing industry is loaded with fraud and if you are not careful you can easily accumulate thousands of dollars in alleged leads that never amount to any type of actual business.

Interviewing Experts: But can’t consumers just turn the radio off or change the station?

Direct Media Power: Yes, they could. But, studies have shown that most people just carry on through the commercials for a number of reasons, such as they enjoy the host or there is not another station in the same genre available.

Interviewing Experts: So, businesses advertising this way really can gain an advantage over their competition?

Direct Media Power: We see it happen every day.

Interviewing Experts: We appreciate your time today. Thank you.

Direct Media Power: You’re welcome.


Direct Media Power, Inc. is a Chicago based pay per call marketing firm who partners with their clients to ensure a profitable campaign. Since the agency assumes a high level of financial interest in creating and promoting their clients’ commercial appeal, Direct Media Power ’s affectivity in their clients’ success is paramount to their own.

For more information on how Direct Media Power can help you stretch your advertising dollar farther, contact 888.302.5557